The Tmrexperience team’s main working areas are as follows:

Tourism strategy and planning

• Tourist destination sustainability plans.
• Strategic destination planning.
• Operational tourism development plans.
• Tourism development programmes.
• Circular tourism.

Tourism innovation

• Smart destinations: Smart Destination Master Plan.
• Tourism innovation agendas.
• Dramatised routes.
• Multimedia tourism.

Tourism product

• Design and development of innovative tourist experiences.
• Creation and revitalisation of tourist product Clubs.
• Product design and development: dramatised routes, shopping tourism, meeting tourism in rural destinations, wine/gastronomic tourism, literary routes.

Market intelligence

• Market studies and tourism demand.
• Economic impact of tourism on destinations.
• Creation and management of tourism observatories.

Tourist destination management

• Development of tourist destination management models.
• Management of tourism development plans.
• Implementation of tourism quality systems (SCTE and SICTED).

Practical training

• Ad-hoc training. Theoretical and practical courses, combined with technical assistance and tutoring, aimed at business people, entrepreneurs and destination managers.