Data management of all the platform’s modules, generating Business Intelligence graphics to facilitate decision-making by governing bodies.

Big Data services have become an essential tool for tourist destinations and companies who are looking to obtain a competitive advantage in the market. These services allow tourist destinations and companies to gather, store and analyse large volumes of data from different sources, allowing them to make informed decisions and improve their operations.

Firstly, Big Data services help tourist destinations and companies gather data from different sources, such as social media, mobile apps, sensors and IoT devices. This provides them with a comprehensive view of their business and their customers, allowing them to improve their marketing and sales strategies.

Secondly, Big Data services allow tourist destinations and companies to store and analyse large volumes of data. This allows them to identify patterns and trends in the data, facilitating the decision-making process. For example, data can be used to identify the products or services that are most popular with their customers, allowing them to increase their supply of these products or services.

Third, Big Data services make it possible for tourist destinations and companies to automate their operations. For example, data can be used to automate decision making, helping them to reduce costs and increase efficiency.

Fourth, Big Data services help tourist destinations and companies to improve customer experience. For example, data can be used to adapt their supply of products and services to individual customers, allowing them to offer a more customised service and improve customer satisfaction.

Fifth, Big Data services make it possible for tourist destinations and companies to enhance the safety of their operations. For example, data can be used to identify and prevent potential threats, allowing them to protect their assets and ensure business continuity.

In conclusion, Big Data services are an essential tool for tourist destinations and companies who are looking to obtain a competitive advantage in the market. These services allow tourist destinations and companies to gather, store and analyse large volumes of data, allowing them to make informed decisions and improve their operations. Big Data services also allow them to automate their operations, improve the customer experience and improve the security of their operations.